★ Module M10 · Phase 3 · Content Engine · El Productor

Five clips a week, captioned in your voice, posted on the right channels at the right time. Without Josh touching a camera.

Cameras roll in the kitchen all day. El Productor watches every frame, pulls the four-second moments that actually move people — the birria pull-apart, the carne asada flip, the customer's first bite — drafts a caption tuned per channel, and queues them for Josh's thumbs-up. Tuesday-Thursday windows hit. The 47 hours of raw footage already in the cooler become five posts a week, with the other 307 candidate clips waiting in line.

3×content output
20 hrs/wkteam time saved
4channels covered
60/40cross-post to Sknny Chef
Step 01
Source cameras + clip rules
Five feeds wired into the recorder. Each one has a window when El Productor is actively watching for clip-worthy moments.
5 connected
All cameras already installed at Roxanne's (UniFi G5 Bullets + a GoPro Hero 12 Josh wears). Recorder is a Mac mini in the office closet running 24/7 — no cloud subscription required.
Line camera — sauté + grill station
Clip when: protein flip + visible fire/steam burst. Active 11am–9pm.
12 clipspulled today
Last clip
2 min ago
LooseTight
Expo station — plating birria + signature dishes
Clip when: birria, carnitas, or al pastor plate hits the pass.
8 clipspulled today
Last clip
18 min ago
LooseTight
Prep camera (AM)
Clip when: large-volume prep — catering pull, 28-lb carnitas batch, salsa bulk-make.
4 clipspulled today
Last clip
3 hrs ago
LooseTight
Front-of-house — Josh interactions
Clip when: motion + Josh present + customer engaged. Face-blur on customers
3 clipspulled today
Last clip
47 min ago
LooseTight
GoPro on Josh (worn during service)
Auto-ingest at end of shift. POV footage for cooking demos + Sknny Chef classroom angles.
last pulllast night
Next ingest
tonight 10pm
LooseTight
Step 02
Auto-clip rules — what triggers a clip from raw footage
Six detectors. Any one trips → 12-second window captured. Two or more in the same window = "high priority" flag.
6 of 6 active
Movement burst
Cook flips, fire jets, sauce drizzles — sudden motion above baseline.
SubtleDramatic only
Sound spike
Sizzle, "ohhhh", laughter, the sound of a knife hitting the board. Audio amplitude above ambient kitchen baseline.
WhisperYell
Time-of-day window
Lunch rush 11:30–1:30 is the densest clippable moment of the day — sensitivity bumps automatically.
Off-peak onlyRush only
New menu item being made M4 model
Reuses the vision model from M4 Order Accuracy QA — when it identifies a dish on screen, that frame becomes a clip candidate.
Any dishHero dishes only
Person count ≥ 2 in frame
Interactions outperform solo cooking 3× on TikTok. Two-person frames flagged for review.
Any pairEngagement only
Manual hashtag flag
Josh waves at the camera or yells "use this" — the 30 seconds before + after get the priority tag automatically.
Wave onlyWave + voice
Step 03
Caption voice tuning — per channel
Same clip, four captions. Each channel gets its own dial-in. Hashtags below — ◆ locked tags always ship, the rest are floating.
Calibrated on 100 past Josh captions
YT
YouTube Shorts
Direct + informative · longer hold tolerance · Inner Circle CTA channel
Live
#sknnychef #roxannestaqueria #chefjesse #tacosofinstagram #mexicanfood #linecook #kitchenlife
TT
TikTok
Goofier · raw · shock-cut friendly · sound-on first
Live
#sknnychef #fyp #chefsoftiktok #birria #kitchentok #cookingvideos #tacotuesday #mexicanfood
IG
Instagram Reels
More polished · aesthetic edits · brand-link friendly
Live
#sknnychef #roxannestaqueria #bostonfoodie #walthameats #tacolife #chefslife #foodreels
FB
Facebook
Older audience · longer captions OK · low profanity · drives the Saturday catering inquiries
Live
#roxannestaqueria #walthamMA #familyowned #authentictacos #catering #supportlocal
Step 04
Posting cadence + channel mix
When clips actually go out. Analytics say Tue–Thu carry the audience. El Productor never competes with a major Sknny Chef post.
Tue–Thu primary
1
Best days: Tuesday–Thursday
Audience analytics across all 4 channels show Tue/Wed/Thu carry 74% of total reach. Mondays + Fridays paused unless something time-sensitive (Cinco prix-fixe, baby news, etc).
2
Max 2 posts/day per channel
Algorithms penalize same-account spam. Hard cap. The third clip waits till tomorrow even if it's a banger.
3
Stagger across channels (ET)
Each platform's own peak window — don't blast all four at once, you fragment your own attention.
TikTok
9:00 am
Instagram
12:00 pm
YT Shorts
5:00 pm
Facebook
7:00 pm
4
Sknny Chef cross-post split: 60 / 40
60% of Roxanne's clips auto-cross-post to Sknny Chef's 260K YouTube + 120K TikTok. 40% stay Roxanne's-only (the location-specific, catering, FOH stuff that doesn't fit the brand). Josh overrides per-clip from the queue.
5
Inner Circle priority slot — 1 YouTube Short / week
One Shorts post per week ends with the Inner Circle CTA — pinned comment + description link. Last week's slot drove 6 signups attributed back via M2 funnel UTMs.
6
Pause if Sknny Chef has a major post
El Productor watches Josh's main Sknny Chef calendar. Big drop scheduled? Roxanne's auto-shifts +24h so the two brands don't cannibalize. Currently: clear runway through Friday.
Step 05
Brand safety + approval workflow
Three buckets. Auto-publish, needs Josh, or never. Privacy filters run before the queue even sees the clip.
2 hard-never rules
Auto-publish
Pure cooking clips, no faces other than Josh, no customer audio, no current-event refs, caption stays under set profanity threshold for the channel, hashtags from locked library.
  • Birria pull-aparts, sizzle reels, plating shots, knife work, prep B-roll
  • Caption pulled from the channel's calibrated voice slider
  • Goes out at the next stagger slot — no human gate
Needs Josh
Anything in the gray zone. Queued for review with a 1-tap Approve / Edit / Skip in the right sidebar.
  • Any face that isn't Josh (employees opt-in per shift, customers always blurred unless waiver)
  • Audio of customer conversation present
  • Mention of a competitor or current event
  • Profanity above the channel's set threshold
  • Sknny Chef cross-post candidate that El Productor is <80% sure fits the brand
Hard NEVER
Vision filters drop these before they even hit the candidate pool. Not "needs review" — never leaves the recorder.
  • Anything resembling a health code violation (dropped food, cross-contamination, glove-off-handling)
  • Anyone visibly upset, arguing, or in distress
  • Minors in frame unless guardian waiver on file
Privacy
Face blur on customers by default — opt-in for employees via the staff app. Waivers collected at the counter for anyone who wants to appear unblurred (signed digitally, tied to that day's footage). Audio of customer conversation auto-filtered unless the customer is the one talking to Josh on a wired mic.
This week
5 clips queued · Posting Tue–Thu
Josh review queue · 1-tap approve, edit, or skip
0:04
Birria pull-apart — 4-second close-up
"the cheese pull on this birria taco is what we're built for. open since 11. come hungry."
TT IG YT Tue 9:00 am
0:09
Jesse seasoning carne asada · Josh narrating
"jesse's been doing this 22 years. the seasoning isn't a recipe, it's a feel. watch his hand."
YT IG Tue 5:00 pm
0:07
Customer first-bite reaction — TT crossover candidate
"this is why we wear hats — she had to take hers off. unedited, real time, real face." (face waiver on file)
TT IG Wed 9:00 am
0:12
Carnitas press · 28-lb batch · Sknny Chef classroom angle
"twenty-eight pounds, one press, four hours in. this is the part most recipes lie about — the time."
YT Wed 5:00 pm Inner Circle CTA
0:06
Counter rush B-roll for IG transition
"1:14pm on a thursday. the line is what tells the truth."
IG FB Thu 12:00 pm
Last week's performance
12 clips posted · 7-day rollup
Total reach
84K
across 4 channels
YT subs
+180
attributed
IG follows
+47
attributed
Mon
Tue
Wed
Thu
Fri
Sat
Sun
  • Top performer · Birria pull-apart (TT)23K · 32% of reach
  • Runner-up · Jesse carne asada (YT)14K · 19%
  • Lowest · counter B-roll #3 (FB)1.1K · 1.3%
Inner Circle signups attributed: 6 from M2 funnel UTM. Cross-link → Sknny Engine
Footage backlog
What's sitting in R2 cold storage
Raw kitchen footage stored47 hrs
Candidate clips identified312
Selected for this week12
Top reasons clips were skipped
• "Face not Josh-approved" — 23 clips
• Audio quality (background noise) — 14 clips
• Redundant angle (similar clip already queued) — 18 clips
• Below sound/movement threshold — 8 clips
All changes auto-saved · 5 cameras live · 312 candidate clips · next posting Tue 9:00 am ET